Debra Atkinson

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3 Steps to Evaluate Business Expenses | Health & Fitness COACHES

How do you evaluate business expenses to take thoughtful calculated risks? Everything that’s unpredictable is a risk, afterall. And spending money before you make money is a risk. If there are things you’ve never done before, it can be hard to decide when to say yes, when to say no, and when it’s just no, […]

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Podcast Cover - Fitness Business

Stop Sloppy Introductions: Bio Makeovers for Health & Fitness Pros

Stop those boring introductions and settle into this bio makeovers episode that’s going to play like a masterclass.  Your audience is screaming, get my attention! Wake me up from this bad dream of messages that are the same from everyone!  There are trainers and coaches and podcasters that are pining for invites to speak on

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12 Habits of Successful Health & Fitness Entrepreneurs

Success leaves clues and successful health & fitness entrepreneurs are no different. Some of these will surprise you though. Habits of successful health & fitness pros fill this episode. Take notes!  Get a morning routine Complete this sentence: __________ first.  You know what it is. There is something that has to happen for you to

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Health Coaching to Groups on Social Media

Social media or other platforms hosting group communications is a reality and you’re personally either coaching or hiring coaching for these groups. Create expectations for coaches and for clients based on outcomes your coaches provide if you’re not doing the coaching.  There are three types of service to consider:  There are logistics and soft skill

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Health Coaching Tips: Your Personal Stories and Experience

Life happens to you while you’re coaching. Sharing personal experiences and stories can be valuable for clients. However, when and if you’re in the middle of it, you shouldn’t be “healing from the stage” (a term used by professional speakers).  Know when it’s not a coaching relationship and it’s become something else. Be ethical and

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