Book more interviews.
How would you like to reach more people for free, or potentially get paid for it?
You have to be seen and heard across platforms, in person and digitally. Being visible is a must for growing your business.
This is about doing more of what you love.
To make these steps really valuable, start a spreadsheet.
Before you start reaching out to people, create a one-sheet for the topic you’re pitching. Include the science, statistics, a quote, and bullet points for your hosts. Your name and title and contact information should appear at the top.
First know what you can talk about.
To make these steps really valuable, start a spreadsheet.
Before you start reaching out to people, create a one-sheet for the topic you’re pitching. Include the science, statistics, a quote, and bullet points for your hosts. Your name and title and contact information should appear at the top.
First know what you can talk about.
Answer some questions about topics you want to talk about:
- How is it tied to this season?
- How is it tied to something in the news?
- How is it tied to recent science?
- How does it directly benefit the audience you want to speak in front of?
- How does it make the host of the show or meeting look good? (do ratings go up? Does the boss love it when employees or sales reps have a good meeting experience or end up more productive and more satisfied with their job?)
Think specific to your audience. Businesses need to hear about outcomes that businesses measure.
Ideas for How To Get Booked For More Interviews
- Call every friend you have.
- Ask her/him for every group they’re in.
- Ask for the meeting planner’s name and contact information (hint: it’s often the vice president that does the program planning).
- Ask for an introduction via email or coffee.
- Call the local radio and news stations. Ask for the producer. Which producer? The one that books guests.
- Start contacting people and recording the dates and details.
- Do you need to follow up?
Other Episodes You May Like:
- Stop Boring Introductions With Bio Makeovers:
https://www.flippingfifty.com/bio-makeovers - Get Interviews and Get Asked Back:
https://www.fitnessmarketingmastery.com/staging/get-interviews