What would you do if you could do anything and the money didn’t matter? Do that. That’s the recommendation. Yet, for most of of the money does matter. We’ve not only bought the idea from someone else… “I didn’t go into fitness to make money. I know I’m not going to get rich doing it.” […]
One Message You’ll hear over and over that’s simply wrong about personal training Read More »
If You’re Selling Sessions That Start On The Hour Are You Starting On The Hour? One of the biggest killers of your personal training business success is appointment tardiness. If you’re charging – not even a premium rate- but an average fee, you’re client is paying a dollar a minute. Are you late? In the bathroom?
Did you turn your clock back? Read More »
One Quote That Needs No Explanation “Half the trainers I see look like they just got out of bed or like they’re going to a stripper bar…” Those were words used in the handbook for a business not to expect the best but to avoid the worst. Trainers wear hats, visors, come from “just worked out,”
Don’t forget to dress for success Read More »
Are You Creating Original Content? It’s hard to do. There’s so much out there already. If you’re reading blogs, following others there’s a chance you’re going to share an idea that really belongs to someone else. If you know you’re doing it, tell the story of where you heard it. Quote the individual. Share the
If you are following a fitness guru on social media beware! Read More »
See what I mean? Enough said. It is not about your intelligence, diligence or lack of good will. You will simply miss your own mistakes. You’re too close to it. The more important it is the more eyes you need on it. Have someone edit for more than just spelling – that can truly irritate
Do you Edit Your Work Before You Hit Send? STOP! Read More »
Do You Think the Boss Is Taking All The Profit? In years of training for someone else, for myself, and managing and consulting this is where personal trainers spend a lot of thought and energy. Are you a trainer who feels you’re not earning enough of the money you’re bringing in? If you think like
Are You Doing All The Work and Someone Else Is Getting All the Credit…and Profit? Read More »
Are You Spending Salaried, Commissioned Time Doing Hourly Work? If you’re in management or you’re the solo entrepreneur wearing all hats you have to choose. We all know that there are too few hours in the day by design. It should be no surprise any more but it seems still to catch us with too
How To Delegate Hourly Work and Do The Right Stuff in Your Personal Training Business Read More »
Are You Getting Ready To Get Ready? What? Exactly! Many of us don’t even spend time in preparation, we spend the vast majority of our time getting ready to get ready. Do you identify with any of these: You make a lot of lists of things to do to prepare for new programs you’re starting
Is Your Inner-Perfectionist Keeping You From Your Personal Training Success? Read More »
ARE YOU FULL ? IF NOT, WHAT GAP EXISTS BETWEEN THE NUMBER OF CUSTOMERS YOU WANT OR NEED AND THE NUMBER YOU HAVE? HAVE YOU ASKED SOMEONE TO BECOME A CLIENT TODAY TO CLOSE THE GAP? If you have a gap…a client debt …. Here’s the why I think that might be true. There are a
The Number 1 Reason Your Personal Training Business Isn’t Full Read More »
YOUR SELF-WORTH IS ABOUT YOU NOT THE VALUE OF YOUR SERVICES If you struggle with the fact that you love what you do so much that you’d do it for free – and do – making a living at it will always be a challenge. Fitness is a business. What we’re seeing is business-minded individuals
Do You Believe Your Personal Training Service is Worth It Read More »
If You’re Caught Up In The Biggest Loser mentality you’re pushing clients away faster than you’re attracting them. An overweight or large-size person deals with very different factors influencing their desire or repulsion for exercise. If you’re wearing a tight shirt right now, complaining about a few extra ounces, showing your midriff… you’re not after
Getting the Overweight Large Size Person To Start Read More »
IF YOU’D HIRE A SALES PERSON FIRST READ THIS Customers who ever walk in your door, call for information or to make an appointment, have their mind 70% made up. It’s your job or your salesperson’s job not to screw it up. The person responsible for driving that traffic in is your marketing manager. If
The most important position in your fitness business and why you’re hiring wrong Read More »
