Do you have clients that are doing it all right and still not losing? Do you have clients that are having odd reactions to a healthy diet? Do you want to get better results for clients with stubborn weight loss issues and be the expert in your area? This is rare for me. I’m taking a […]
Are You Making Promises You Can’t Keep? Read More »
Five marketing strategies that make or break your customer reach. You may be talking but if they’re not listening it’s wasting time, energy, and money. Here’s out to connect with your customer better. Speak better, answer their questions, give them what they want not what you know they need, and consistently do research.
5 Truths About Fitness Marketing Today Read More »
I published a podcast that reviews 5 strategies of the late David Ogilvy who made his mark in advertising by being one of the first so many years ago to begin content marketing. His ads were the first that were of the advertorial type. He was intent on educating his customers and gaining their trust.
5 Fitness Marketing Truths Today Read More »
#1 Adding People to Your List Without Asking Permission or Telling Them Something Juicy is Coming No one is begging for more email. No one lacks for information. If someone didn’t knowingly opt in to your email list they aren’t looking for your email, don’t know the value of it if it shows up, and
The Biggest Mistakes You’re Making with Fitness Marketing Read More »
More Than Being Seen: Networking to Revenue In this ongoing series focused on marketing the over-arching message is that relationships are everything in 2016 and beyond. Being in fitness, selling fitness alone just because everyone needs fitness is not enough to guarantee your success. People want a relationship, they want to know your story, connect
Drawer Full of Business Cards and No Business? Read More »
I NEED YOU! If you’d like to be included in an article for PTonthenet where you can get a bit of exposure that can set you apart as a leader in the fitness business industry, read on and act fast! Have you created a new service? or added a new product that you created (or
Want to Be Featured in PTontheNet? Hurry! Respond Now! Read More »
You Need To Be There Someone will always think that you need to be at their event. There’s some truth to it. You, however, only have so many hours in the day. Pick the ones that matter most. Where will you help someone else? If you start with that in mind you’ll be far less
Networking to Build Your Fitness Business and Become a Collaborator Read More »
The following is a guest blog by Mike Arce, at Loud Rumor. He makes excellent points and gives a case study to prove for you… if you believe in your services you invite them to try it. Like Facebook Fans don’t come to Facebook to buy.. but a targeted ad works, you don’t ask someone
How This Fitness Studio Booked 80% of Their New Leads Read More »
How To Make More Money and Keep Your Freedom, Time, and Energy? Hello, my name is Debra and I’m a recovering The Profit addict. True story. My short term addiction only started a week ago yet I think I’ve been through an entire season this week doing “research” for a project. Actually, it’s not a
Here’s How To Hire, Lead, and Fire or Promote With Less Stress Read More »
It’s About Them You create posts. You create emails. You create flyers. I hope you create videos. I hope you create audio. I hope you’re getting out there to shake hands and kiss babies regularly. All of that is about THEM. Your success depends on them. You write a mission statement. If you’re thinking about
What If You Only Got Paid When They Got Fitness Results? Read More »
Whatever You Think Is Marketing Isn’t the Most Important The smallest things make the difference. If you’re so busy working that you can’t do your job, reassess the longevity of your schedule. If emails don’t get open from colleagues, employees, or superiors and returned in a timely basis (48 hours is a long time in
Authentic All The Time Is The Best Marketing You Have Read More »
Today’s guest Janice Jaicks shares her journey from instructor to presenter to conference planner and beyond. She’s now a conference planning consultant. You never know where your career will take you! You’ll catch Janice’s enthusiasm! You can catch it live and in person this April 28-May with a promo code Leap2016 and save $30 just
Dream of Hosting a Fitness Conference or Presenting – Grab Your Gift Too! Read More »
