It can be difficult to feel like you are doing enough when you’re not getting enough calls and inquiries or if you are not feeling fulfilled with your business. It’s important to remember that there are many different strategies and tactics that can be used to promote your fitness business and increase your reach…and some […]
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Female fitness leadership is coming of age. The sheer number of new businesses that are started and run by female leaders is no surprise to an audience of women who realize that for decades females made up 85% of personal training clients and women love women-owned and run companies. If you don’t feel empowered to
Female Fitness Leadership: It Starts with You Read More »
Wondering where your next clients come from? You’ve got the cert, the degree, the Lululemons and still not many clients filling your schedule or revenue filling your bank? When you’re ready for Facebook Ads, this is your episode. Small budget? Start your Facebook ads by creating a leads campaign. The Basics To Begin Using Facebook
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Got that annual plan done? What do you wish was different right now – so you can change what you’re doing and not repeat this same situation next year? That’s the subject of this updated podcast originally published in 2019. It’s still as gold as it was then even though MUCH has changed for the
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Business planning goes way beyond how much do you want to make. It’s the time of year when we all take a close look at numbers and projections. This episode, originally published in 2021 is updated here with notes and details about how I do my own business planning. It doesn’t matter if you’re just
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In this best health coaching business podcasts year-end countdown episode, I give you what you voted based on downloads as the best of 2022. This year clearly it was tips and tricks to market to train your menopause fitness clients, and featured 3 expert interviews. In Letterman style countdown here it is. All the episode
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You may have the best heart, the best program, or be the best local trainer or health coach, but if you haven’t figured out ways to market your health & coaching business consistently, effectively, then no one knows about you. There are dozens of ways for you to market your health & fitness coaching business
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Can you talk to customers the way their friends do? If the customers you want to attract want clarity, want to end the confusion, want confidence, they also want to sense it from you. Two Common Incongruencies: Fitness and health coaches who are over the top on social videos, moving in a frenzy, speaking with
Talk to Customers You Want Most | 5-Minute Marketing Tips Read More »
Timeline posts that are promotional read like ads. Ads push people away. People come to social media for social awareness, laughter, to see what friends are doing, to get to know you, education -as long as it’s entertaining. Engagement tells you everything. If you post promotions and no one likes it, comments on it, shares
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Better social media posts come from 2 things. A watched post never boils….oh, that’s pot. But the same is true. If you look at a post every hour or in 20 hours and think, it didn’t get much engagement I’ve got to post again, you’re missing the boat. #1 Post less often. #2 Keep them
2-Ingredient for Better Social Media Posts! Beyond Better & Less Read More »
How would you like to engage more people on every social media post? Make juicy content and then post stories to bring you TOMA of your account. But stop cannibalizing your own content. I know “they” tell you to post every day, four times a day, but that’s old news and it’s not working. This
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Chances are if you don’t have deep pockets you need ways to boost your PR without having to spend thousands of dollars on a PR agency. I’ve got 6 and a list of examples both in the episode and the shown notes here. Don’t skip the homework! Taking action is the only way to make
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