Content creation mistakes most health pros make can keep you hidden from the people you can serve!
In this episode, Debra Atkinson and intern Hope Ogg discuss the critical aspects of content creation and the common mistakes that can hinder your success as a health & fitness professional. From understanding your audience to the importance of SEO, Debra provides actionable advice to help you refine your content strategy and boost engagement. Learn how to avoid the pitfalls and create content that resonates with your audience, ultimately driving your business forward. Take your content creation skills to the next level!
By focusing on these key elements, you’ll not only avoid common mistakes but also create content that stands out, engages your audience, and effectively promotes your fitness business.
Ever wonder why your content isn’t getting the traction you expected? Are you struggling to keep your audience engaged? Stay tuned as we explore the pitfalls that might be holding you back and share practical strategies to elevate your content game!
These content creation mistakes most fitness pros make and uncovering the common mistakes that health and fitness professionals make. Whether you’re a seasoned pro or just starting out, this episode is packed with tips to help you create compelling content that engages your audience and drives your business forward.
My Guest:
Joe Huff and his business partner Bridget Hilton are obsessed with experiences. As keynote speakers, co-authors of the book Experiential Billionaire and Treasure Maps card game, and self-proclaimed experiential guinea pigs, they are passionate about inspiring people to live intentional, regret-free lives by going after audacious goals. They’ve trained to be samurais, danced with the northern lights, tracked silverback gorillas in a hail storm, stood face-to-face with a hungry lion on safari, visited 50+ countries and all 50 states, absorbed life lessons from Maasai Mara tribesmen, built schools for kids in need, and explored the experiential riches life has to offer.
Questions we answer in this episode:
If you were going to create your first ever social media post how would you decide what to post?
- Do you know what the biggest mistake most health pros make with content creation is?
- Let’s first define content
- The 4 ways you use social media (research, social proof, marketing, sales)
- What are the most common content creation mistakes fitness professionals make?
- How can you identify and understand your target audience better?
- What tools and resources can streamline the content creation process?
- How can you use analytics to refine your content strategy?
- Why is authenticity vital in connecting with your audience?
Connect with us:
Website: https://fitnessmarketingmastery.com
On Social:
LinkedIn: https://www.linkedin.com/in/debraatkinson
Instagram: https://www.instagram.com/flipping50tv
YouTube: https://www.youtube.com/flipping50tv
Other Episodes You Might Like:
Affiliate Partnerships:
https://www.fitnessmarketingmastery.com/promote-affiliate-partners/
Social Media Marketing Strategy:
https://www.fitnessmarketingmastery.com/social-media-marketing-strategy/
Resources:
Free Health & Fitness Business Scorecard:
https://www.fitnessmarketingmastery.com/business-scorecard/
Don’t forget to grab our free guide that complements this episode, providing you with additional insights and resources to get your first midlife coaching client.
Marketing to Women Copywriting Course:
https://www.fitnessmarketingmastery.com/copywriting-course
The ORIGINAL Flipping 50 Menopause Fitness Specialist® Business Plan: https://www.flippingfifty.com/specialist
