Fall is here! Fall fitness & health professional business growth strategies are also here. What you do now not only determines how you finish this year but how you start the next. The last quarter of your year is pivotal.
You currently have enough data for the current year to look back and determine your revenue sources. You can look at your best sellers, your time and energy drains, and best decide where to eliminate, condense, archive or delete.
Most of all, you want to know right now where you are according to your goal for each month of 2023. Are you ahead, behind or right on target? And why? Do you know what worked?
You always want to have a goal. Monthly, then weekly, and daily.
When it comes to a podcast, we have a number of downloads we want each month.
With social media posts, I want a certain amount of engagement each week. Some have daily engagement goals and are posting multiple times a day to get it.
The point.. Is only when you know what goal you’re running toward do you know how to get there. If you’re just using “hope” strategy, that usually doesn’t work out very well.
Health Professional Business Growth Strategies
Be Early Not Late
- Don’t wait until the last minute to plan the content, the guests, the ads and partnerships
Plan your first 6 months of 2024
- Launches
- Content publishing
- Collaborating
Enroll before the holidays
- Once November hits… it begins
Use Holidays
- October – a month & a day
- Open Houses
- Black Friday, Thanksgiving, Cyber Monday
- 12 Days of Christmas
- Twas the week before Christmas
Preview Goals & Post Mortem Breakdowns
- Test don’t guess
- Never shoot blanks
- Calculate and make it happen
- How much is your time worth?
- Don’t throw the baby out with the bathwater
Resources:
Health & Fitness Business Scorecard: https://www.fitnessmarketingmastery.com/staging/scorecard
My TEDx Talk: https://www.flippingfifty.com/TEDx/
Marketing to Women Copywriting Course: https://www.fitnessmarketingmastery.com/staging/copywriting-course
SEND a message to [email protected] if you’d like info about joining the fitness pros mastermind group
Other Episodes You Might Like:
Fitness Marketing Video Strategy: https://www.fitnessmarketingmastery.com/staging/fitness-marketing-video-strategies-get-customers/
7 Simple Sales Strategies: https://www.fitnessmarketingmastery.com/staging/simple-sales-strategies/